Brochier (Company Evaluation)

ANITA: unusual and precious lampasse damask woven with a pure gold and silk yarn combines the best of “tradition and innovation”. This fabric is perfect for tapestries or very rich curtains. Available from: www.brochier.it

Company Profile and Evaluation

Company: Brochier

Web Address: www.brochier.it

Telephone: +39 031 455 330 E-mail: info@brochier.it

Market: Textiles Weaves, Stripes, 3D Effects, Jaquard, Plains, Velvets, Silks

Location or work: Milan, Italy, with showrooms in Africa, Asia, Europe, Middle East, North America, Ociania.

Company USP: BROCHIER creates and produces top of the range interior decoration fabrics, well-known all over the world for their sophistication, elegance and the quality of their yarns. The brand BROCHIER is synonymous of excellence in weaving and printing techniques, elegance and sophistication of the precious natural yarns, creativity and innovation.

Description of work: BROCHIER offers a wide range of fabrics, colors and matchings: fine silks, large printed and jacquard fabrics, soft velvets, brocades and damasks, made of natural fibers or special technical yarns such as Trevira CS.

DUCA: impressive tropical design initially hand-painted and then expertly turned into this unique printing design. Ideal for curtains and upholstery. Same style as my own, hand painted with a unique touch using fine detail. Available from: www.brochier.it

Trend: The 2016 Regina collection continues the stylistic trend sketched by BROCHIER in recent years, more and more recognizable as an editor of high­end textiles.

New patterns are proposed in both print and jacquard made with such skill to not distinguish one from the other. Chanel articles made from yarns increasingly fashionable and intriguing, silk stripes, refined Trevira with a combination of soft and sophisticated, offers the possibility to decorate the house perfectly and harmoniously with coordinating shades.

Regina proposes two new irresistibly chic outdoor fabrics with innovative colorations and geometrics. Their extremely soft and high performing fabrics are perfect for introducing charm and elegance into patio and garden spaces, terraces, decks or pools areas where the outdoors becomes a natural extension of your home decor.

Colours: Mainly golds, browns, black.

Evaluation of work: Beautiful deep velvets and weaves, very classy but their Incontro collections is very simplistic but fun, however this shows that high end companies can still use very simple designs.

Price Bracket: Prices requested via enquiry form. Will be in the high end price bracket.

Negatives points: No on-line shop. Simple contact form to fill out to register but a useful moodboard is available.

About the company:

It was started in the early 900’s in France and then acquired by Clerici Tessuto S.p.A. in 2007.

Being part of Clerici Tessuto group means controlling the whole production weaving factory, from the choice of raw materials to the weaving and printing of fabrics. This enables BROCHIER to answer its customer requests in a prompt and flexible way, check the quality of its products and processes in every step, test the weaving and printing techniques, renew and improve processes in a constant dialogue with craftsmen and experts of the textile sector. BROCHIER collection can be found in the most prestigious showrooms all over the world and is sold through a global net of distributors and agents.

Bibliography:

Brochier [Online] Available from: www.brochier.it [Accessed 16 April 2016].